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Leadership Gold
Lessons I've Learned from a Lifetime of Leading
by John C. Maxwell

Good leadership always makes a difference. It can turn organizations around and positively impact the lives of thousands. Learning more about leadership will make a difference in you, and you will make a difference in the lives of others. John Maxwell shares a lifetime of leadership truths, which can guide anyone who currently leads or aspires to lead. Click to get this summary free!
The Irresistible Pull of Irrational Behavior by Ori Brafman and Rom Brafman

Brothers and authors Ori and Rom Brafman explore several of the psychological forces that derail rational thinking. We are all more prone to irrational behavior than we realize and this can affect our careers and shape our business and personal relationships. Understanding why the sway of irrational behavior is so alluring can help us to become more aware of it and perhaps less likely to fall victim to its force. Click to get this summary free!
Reality Check
The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition
by Guy Kawasaki

For a quarter of a century, Guy Kawasaki has cast an irreverent eye on the dubious trends, sketchy theories, crackpot jargon, and outright foolishness of what so often passes for business today. Too many people frantically chase the Next Big Thing only to discover that all they've made is the Last Big Mistake. How to stand the test of time. Click to get this summary free!

Talent Is Overrated
What Really Separates World-Class Performers from Everybody Else
by Geoffrey Colvin

What’s the real solution to the mystery of high performance? According to distinguished journalist Geoff Colvin, what really makes all the difference is a highly specific kind of effort, what he calls “deliberate practice.” It’s difficult. It hurts. But more of it equals better performance. Tons of it equals great performance. Click to get this summary free!
Truth and Lies about Why We Buy
by Martin Lindstrom

How much do we know about what we buy? What truly influences our decisions? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of 2,000 volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.  Click to get this summary free!

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